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Our Approach

In a desire to respond to the needs of companies experiencing the expense of staff turnover, Go Big! Sustain applies the power of storytelling to strengthen teamwork and facilitate a better understanding of other’s perspectives to achieve personal accountability and a dynamic workforce.

Our Story

I am Dena Baldwin, President of Go Big! Enterprise, and I founded the company, previously known as Baldwin Consulting, in 2006. While obtaining my Executive Masters Degree in Sustainability Leadership and working on my Capstone titled: “Go Big! At Strengthening Your Companies’ Employee Engagement and Experience Sustainability Success,” I learned about the issue of staff turnover.

I have brought in two bright and talented people, Ky Westbrook and Jacob Payne, and together we have developed a new approach that embraces a multi-generational workforce.

I’ve interviewed dozens of CEO’s and executives and asked for their top three things that keep them up at night. Almost every one had “Staff turnover” on their list, and most had it at the top. On the flip side, I’ve talked with many unhappy employees--who have quit their jobs or consumed their days thinking about quitting. This is where our passion to address major expensive corporate concerns was born!

Meet the Team

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Dena Baldwin

Founder & CEO

President of Go Big! Enterprise, founded the company, previously known as Baldwin Consulting, in 2006. She received her Bachelors in Marketing from Arizona State University (ASU) and obtained her Executive Masters Degree in Sustainability Leadership from ASU in 2016. For four years she has been crafting Go Big! Sustain, a Curriculum to UNITE, IGNITE, and EXCITE a team or department to work together toward a common goal and vision.

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Ky Westbrook

Cofounder

Ky Westbrook is a graduate of University of Southern California and received degrees in Communication and Comparative Literature. Ky has an impressive history running track and field.

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Jacob Payne

Cofounder

Jacob Payne started as an intern for Go Big! Enterprise and is a Master's of Architecture student at MIT and graduate of Yale University.

Next Steps

You can trust Go Big! Sustain’s authentic approach to create a healthy and effective work environment and address any company staff issues you may be experiencing.

Sign up your team or purchase an individual course today...you will be glad you did!